“Through intense research, and insightful interviews conducted throughout the country with the leading pioneers in cancer research and treatment, we documented the history of the American Society of Clinical Oncology, looking at advances in the field over the past four decades. The film was showcased at ASCO’s 2004 Annual Meeting, featured in a museum on the exhibit floor and distributed to 50,000 members and meeting attendees to commemorate ASCO’s 40th anniversary. It was a powerful and enlightening film that the audience reacted to quite emotionally.”
— Becky Krimstein, Co-Owner